hi, I’m Courtney Pozzi —
-
Redesigning digital for the world’s largest brand, expanding the experience for 200 products across 160 countries.
-
Annual program with the USPS that lets users send letters to Santa and receive anonymous gifts in return. 49 awards & counting.
View Work
-
Award-winning Web3 work promoting testiclar cancer prevention and awareness. Experience Lead.
-
Redesigned onboarding flow for users with special hearing needs.
View Work
about
I initially intended to work in biotechnology, having studied design and biomedical engineering at Carnegie Mellon University. However, I was drawn to the blend of technical expertise and creativity required for large-scale system development.
My career began with building the 911 response software for New York City, but I eventually moved into advertising. In my current role, I split my attention equally between product development and experimental concepts. I approach both life and work with a vivid imagination, a hint of skepticism, and a fundamental belief that human relationships are the most important.
Current Role: Associate Director of Experience Design @ MRM McCann
awards
professional
Cannes Lions
Silver Lion - Health & Wellness
Shortlist - Social & Influencer
Shortlist - Brand Experience
Shortlist - Creative Commerce
Shortlist - Health & Wellness
London International Awards
Silver - Creativity in the Metaverse
Webby Awards
Honoree - Cause Related Campaign
Honoree - Real-Time Response
Shortlist - Advertising, Media & PR: Response
Shortlist - Advertising, Media & PR: Campaign
One Show
Silver Pencil - NFTs
Merit Award - Interactive, Online & Mobile
Merit Award - Innovation in Health & Wellness
Merit Award - Experiential & Immersive - Ecommerce
Merit Award - Experiential & Immersive - Metaverse
Merit Award - Direct Marketing Experiential
Shortlist - Creative Effectiveness Non-Profit
Shortlist - Direct Marketing Non-Profit: Physical Item
Shortlist - Direct Marketing Non -Profit: Digital
Merit Award - IP & Products Non-Profit: Digital Product
Merit Award - Public Relations Non-Profit: Brand Voice
Merit Award - Innovation in Public Relations
Merit Award - Social Media Non-Profit: Stunts & Activations
Effies
Shortlist - Movember
Shortlist - Office & Delivery
Shortlist - Seasonal Marketing
Shortlist - Social Good: Brands
Shorty
Winner (Best in Category) - NFTs
New York Festivals
Bronze - Wtf?!?!?
Finalist - Joy In Purpose
Gerety Awards
Bronze - Experience
Association of National Advertisers
Gold - Integrated Marketing Program
Silver - Lead Generation: Small to Medium Business
Bronze - Product Launch
academic
Carnegie Mellon University
College Honors, Carnegie Mellon University
School of Design Merit Award, School of Design
Microsoft
VentureWell Competition, Phase One Advance
iGEM Genetic Engineering Competition
Gold Medal
Best in Show - Research Design & Poster
Interlab Study Award
grants & fellowships
School of Biomedical Engineering, CMU
University Research Grant, Biomedical Engineering
Summer Research Fellowship, Genetic Engineering
School of Design, CMU
Undergraduate Scholarship Grant, School of Design
Heinz Endowments
Community Research Grant
work
current role
MRM McCann, New York City, NY
Associate Director, Experience Design | March 2023 - Present
clients
Accenture, American Eagle Outfitters, BMW, Bose, CocaCola, Bristol-Myers Squibb, Durex, Emerald Cloud Labs, Honeywell, Heineken, Interpublic Group, L’Oreal, Mastercard, Movember, New York City Government (FDNY), Lysol, Schneider Electric*, United States Army, United States Postal Service (USPS)
press
The New York Times, CNN, NPR, MSNBC, The Washington Post, FOX, USA Today, Newsweek, The Los Angeles Times, ABC News, Time Out Pittsburgh NPR, The New Yorker, Pittsburgh Magazine, LA Times
education
Carnegie Mellon University
Bachelor of Fine Arts with Honors
Major | Industrial Design
Minor | Biomedical Engineering
recognition
5x Cannes
13x One Show
4x Webby
4x Effies
1x LIA
let's talk • let's talk •
let's talk • let's talk •
say hello • say hello •
say hello • say hello •
or hello(@)courtneypozzi.com